What have you been putting off?
Choose one flyer, post, or presentation you need. Decide who it is for and the one thing that person should understand. A polished asset with an unclear message still gives the reader work to do.
Bring your actual brand.
Use clean logo files, exact colors, and examples of how you write and speak. Give AI those inputs with the purpose of the piece. Your own material gives it something more useful than a request to make the design look professional.
Check what came back.
Review the wording, every claim, and the visual result. Does it sound like you? Can the reader quickly see why it matters? Check the capabilities available in your current tool before planning around a demonstration. AI can help produce the asset; you still decide whether the message and execution are good enough to represent your business.
Sources
Sources
- Jeff Fargo, Fargo Walks: AI Can Turn One Sentence Into Branded Marketing Assets (recorded April 19, 2026)
- Jeff Fargo, Fargo Factor Insight: How to Make ChatGPT Emails Sound Like You (August 2026)
- Jeff Fargo, Fargo Factor Insight: Why AI Recommends Your Competitor When You Know More (August 2026)
Transcript
Verbatim from the Fargo Walks clip, as recorded.
Claude has dropped a design tool that can do literally everything you need for your business in your brand. All from one sentence. A flyer, a pitch deck, a social post in your voice. Your logo. Your colors. The playing field has flattened. For the owners that know this exists, go forth.
